Artist names...

For our artist we wanted a name that would fit in well with the genre of music. We also need to be able to put the name on the Digipak and magazine advert so I have done some research into different names.

Some R&B artists use simply there first name as it is short, simple and straight to the point - it is not as formal and when the audience calls them by the first name it is like they are friends so it could possibly help the audience and fans relate to the artists and feel more like the artist is a normal person instead of a star.
For example stars such as Rihanna and Beyonce use only their first names, it is bold and stands out which matchs their personality and their music. It also looks very bold on their album covers.

This has influenced me to use only our artist's first name on the digipak. Her name is Leksi which is quite different which fits in with today's society and fashion of being 'hipster.'