Monday, 15 October 2012

Different ways of filming

In Justin Bieber and Nicki Minaj's video 'Beauty and the Beat' there a few very controversial ways of shooting a music video.
What is most interesting is that it is made to look very unprofessional on purpose by making it look like Justin is filming himself on a handheld camera. We assume that he has used steadycam so that the camera walks along with him:

This brings him back to when he used to film himself singing before he became famous, which shows to his audience and family that he is still the same person, just more grown up and further along in his future. It also brings out his character more, as he is looks like he is having a lot of fun which makes the audience smile because he is laughing a smiling in the video.
Another shot he uses is a frame within a frame shot. On the camera the video shows another camera with him singing on it as if he has recorded it before and is watching it back: 

I find this music video very original. It goes with the lyrics and sound of the music by videoing a party at a theme park and encourages the audience to have as much as they possibly can when this piece of music comes one.

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